General and Mandatory Information
Designation of the responsible body
The responsible body for data processing on this website is:
D – 83052 Bruckmühl
Tel. +49 8062 72948 0
Fax. +49 8062 72948 199
The controller decides alone or jointly with others on the purposes and means of processing personal data (e.g. names, contact details, etc.).
Revocation of your consent to data processing
Some data processing operations are only possible with your express consent. A revocation of your already given consent is possible at any time. An informal notification by e-mail or post is sufficient for the revocation. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right of appeal to the competent supervisory authority
In the event of a breach of data protection law, you as the party concerned have the right to lodge a complaint with the competent supervisory authority. The responsible supervisory authority with regard to data protection issues is the Bavarian State Commissioner for Data Protection.
Right to data transferability
You have the right to have data which we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to third parties. The information is provided in a machine-readable format. If you request the direct transfer of the data to another responsible person, this will only be done as far as it is technically feasible.
Right to information, correction, blocking, deletion
You have the right to free information about your stored personal data, the origin of the data, its recipients and the purpose of the data processing and, if applicable, the right to correction, blocking or deletion of this data at any time within the framework of the applicable statutory provisions. In this regard and also for further questions on the subject of personal data, you can contact us at any time via the contact options listed in the imprint.
SSL or TLS encryption
For security reasons and to protect the transmission of confidential content that you send to us as the site operator, our website uses SSL or TLS encryption. This means that data that you transmit via this website cannot be read by third parties. You can recognize an encrypted connection by the “https://” address line of your browser and by the lock symbol in the browser line.
Server log files
In server log files, the provider of the website automatically collects and stores information that your browser automatically transmits to us. These are:
- Browser type and browser version
- Operating system used
- Referrer URL
- Hostname of the accessing computer
- Time of the server request
- IP address
These data are not merged with other data sources. The data processing is based on Art. 6 para. 1 lit. b DSGVO, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.
Data transmitted via the contact form will be stored including your contact data in order to be able to process your request or to be available for follow-up questions. These data will not be passed on without your consent.
The data entered in the contact form will be processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). A revocation of your already given consent is possible at any time. An informal notification by e-mail or post is sufficient for the revocation. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.
Data transmitted via the contact form will remain with us until you request deletion, revoke your consent to storage or until data storage is no longer necessary. Mandatory legal provisions – in particular retention periods – remain unaffected.
To send our newsletter, we need an e-mail address from you. It is necessary to verify the e-mail address provided and consent to receive the newsletter. Supplementary data is not collected or is voluntary. The use of the data takes place exclusively for the dispatch of the newsletter.
The data provided when registering for the newsletter will be processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). A revocation of your already given consent is possible at any time. To revoke your consent, simply send an informal e-mail or use the “unsubscribe” link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
Data entered to set up the subscription will be deleted if you unsubscribe. If this data has been transmitted to us for other purposes and elsewhere, it will remain with us.
For sending newsletters we use CleverReach. The provider is CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede. With this service we can organize and analyze the newsletter dispatch. The data you enter to receive the newsletter, such as your e-mail address, is stored on CleverReach’s servers. The servers are located in Germany and Ireland.
The newsletter dispatch with CleverReach allows us to analyse the behaviour of the newsletter recipient. The analysis shows, among other things, how many recipients have opened their newsletter and with what frequency links were clicked in the newsletter. CleverReach supports conversion tracking in order to analyse whether a previously defined action, such as a product purchase, has taken place after clicking on a link. Details on CleverReach’s data analysis can be found below:
Data processing is based on your consent (Art. 6 para. 1 lit. a DSGVO). A revocation of your already given consent is possible at any time. To revoke your consent, simply send an informal message by e-mail, post or use the “Unsubscribe” link in the newsletter to unsubscribe. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
If you do not wish CleverReach to carry out an analysis, you must unsubscribe from the newsletter. To unsubscribe, simply send us an informal message by e-mail, post or use the “unsubscribe” link in the newsletter.
Data entered to set up the subscription will be deleted from our servers and the CleverReach servers if you unsubscribe. If this data has been transmitted to us for other purposes and elsewhere, it will remain with us.
We have concluded an order processing agreement with CleverReach in order to fully comply with the statutory data protection requirements.
Sozial Media Plug-Ins
We offer you the possibility of using so-called “Social Media Buttons” on our website.
Social media buttons of the following companies are integrated on the website:
Facebook Inc. (1601 S. California Ave – Palo Alto – CA 94304 – USA)
Our website uses HTTP cookies to store user-specific data.
What exactly are cookies?
Whenever you browse the Internet, you use a browser such as Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser, called cookies. These cookie files are automatically placed in the cookie folder. Cookies store certain user data about you, such as language or personal page settings. When you return to our site, your browser sends the “user-related” information back to our site. Thanks to the cookies, our website offers you your usual standard settings.
Cookies are not software programs and do not contain viruses, trojans or other “pests”. Cookies also cannot access information on your PC.
There are 4 types of cookies:
- Essential cookies
Essential cookies are required to enable you to navigate our website and use its functions. Without these cookies, the full functionality of the website cannot be guaranteed.
- Performance and statistics cookies
Performance cookies collect information about the way a website is used, e.g. which pages a visitor most frequently visits or whether he or she receives error messages. They are used exclusively to improve the website and thus the user experience. Performance cookies do not store any information that would allow the identity of the user to be deduced – the site visitor remains anonymous.
- Cookies from external media
If third-party content is integrated into a website, this third-party provider may set cookies while you are not directly on its website. These cookies are called third-party cookies. These cookies allow the third party to store information about you as a user and to identify you when you visit their own website in order to present a website that is adapted to you. This is possible, for example, when embedding YouTube videos in a website.
- Cookies for marketing purposes
Cookies for marketing purposes are used to record the interests of the visitor and to adapt advertisements to their personal needs.
When you visit a website for the first time, you will usually be asked which of these types of cookie you wish to accept. And of course this decision is also stored in a cookie.
How can I delete cookies?
If you want to find out which cookies are stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: delete cookies to remove data that websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Delete and manage cookies
If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether or not you wish to accept it.
Our website uses functions of the web analysis service Google Analytics. Provider of the web analytics service is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses “cookies. These are small text files that your web browser stores on your device and allow analysis of website usage. Information generated by cookies about your use of our website is transmitted to a Google server and stored there. The server location is usually the USA.
Google Analytics cookies are set on the basis of Art. 6 Para. 1 lit. f DSGVO. As the operator of this website, we have a legitimate interest in analysing user behaviour in order to optimise our website and, if necessary, advertising.
We use Google Analytics in conjunction with the IP anonymization function. It ensures that Google shortens your IP address within member states of the European Union or in other signatory states to the Agreement on the European Economic Area prior to transmission to the USA. There may be exceptions in which Google transfers the full IP address to a server in the United States and abbreviates it there. On our behalf, Google will use this information to evaluate your use of the website, to create reports on website activity and to provide us with other services relating to website activity and internet usage. The IP address transmitted by Google Analytics is not merged with other Google data.
The setting of cookies by your web browser can be prevented. However, some functions of our website may be restricted as a result. You may also opt out of the collection of data about your website usage, including your IP address and subsequent processing by Google. This is possible by downloading and installing the browser plugin accessible via the following link:
Objection to data collection
You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie is set to prevent your information from being collected on future visits to our website: Disable Google Analytics.
We have entered into an order processing agreement with Google in order to fully comply with legal data protection requirements.
Demographic characteristics of Google Analytics
Our website uses the function “demographic features” of Google Analytics. It can be used to create reports that contain statements about the age, gender and interests of the site visitors. This data comes from interest-related advertising by Google and visitor data from third parties. It is not possible to assign the data to a specific person. You can deactivate this function at any time. This is possible via the ad settings in your Google Account or by generally prohibiting the collection of your data by Google Analytics, as explained under “Objection to data collection”.
We use Google Maps from Google Inc. on our website. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transferred to Google and stored on Google’s servers.
What information is stored by Google Maps?
In order for Google Maps to be able to offer its service in its entirety, the company must collect and store data about you. This includes the search terms you enter, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the start address entered will also be saved. However, this data storage happens on the websites of Google Maps. We can only inform you about it, but we cannot influence it. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behaviour. Google uses this data primarily to optimise its own services and to provide individual, personalised advertising for you.
We only want to show our services or products to people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. In this way, Facebook users (provided they have allowed personalised advertising) can see suitable advertisements. Furthermore, Facebook uses the collected data for analysis purposes and its own advertisements.
If you are logged into Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can basically manage your usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/. There you have the possibility to deactivate or activate providers.
If you would like to learn more about Facebook’s data protection policy, we recommend that you read the company’s own data guidelines at https://www.facebook.com/policy.php.
LinkedIn Analytics and LinkedIn Ads
We use conversion tracking technology on our website and the retargeting feature of LinkedIn Corporation.
This technology allows visitors to this site to see personalised advertisements displayed on LinkedIn. It also provides the ability to generate anonymous reports on ad performance and website interaction information. For this purpose, the LinkedIn Insight tag is embedded in this website, which connects to the LinkedIn server if you visit this website and are logged into your LinkedIn account.
We have included YouTube videos on our website. So we can present videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you call up a page on our website that has an embedded YouTube video, your browser automatically connects to the servers of YouTube or Google. Various data is transferred (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in the European area.
What data is stored by YouTube?
As soon as you visit one of our pages that has a YouTube video embedded, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged in to your YouTube account, YouTube can associate your interactions on our site with your profile, usually using cookies. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your internet service provider. Other data may include contact information, any ratings, sharing content via social media or adding to your favourites on YouTube.
How can I delete my data or prevent data storage?
In general, you can manually delete data from your Google Account. With the automatic deletion of location and activity data introduced in 2019, information is stored for either 3 or 18 months, depending on your decision, and then deleted.
Status: Oct. 2020